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Tag Archives: Best PracticesSmall Business Web Design Best Practices
As a small business owner, it can be very difficult to jump into the big wide world of the web. Your expertise does not lie in the web, so it’s normal to feel a bit uncomfortable when starting to develop a website for your business. However, there are some very simple tips that you can use to avoid most of the major mistakes that small business owners make when starting their websites. The very first thing that most small businesses forget to consider is the fact that the website is made not for them, but for the visitors. Many small business owners prefer to create a website that looks good in their own opinion, instead of considering how their potential customers will view it. Make sure to think about your target market and create a layout, graphics, and content that makes sense for your … Read the rest SEO: 5 Dos and 5 Don’tsMost of us know there are good and bad ways of going about SEO. In the game of climbing to get to the top of search results, however, sometimes it can be tempting to give yourself an unfair advantage. Not sure if you’re crossing the line? Below is a short refresher about what is and what isn’t kosher in a variety of SEO situations. 5 Dos
1) Write good content. 2) Get people talking. 3) Provide an XML sitemap. Best Practices for Google’s Panda Update
Google’s Panda update, initially rolled out early in 2011, affected the traffic of thousands of sites across the Web, including some high-profile sites. The search algorithm update, which was named after the Google engineer who initiated the changes, placed a greater emphasis on usability and quality than previous updates, primarily in an effort to promote the ranking of high-quality sites. In turn, the Panda update negatively affected sites considered “spammy” with little-to-no quality content, as well as so-called content sites that quickly spin articles based on previously common SEO practices. If your website was negatively affected by Panda, or if you’re building a new site and want to optimize it for Google’s new rules, follow these best practices for dealing with Panda. Content is King Filling your site with high-quality, useful and unique content is the most important factor in dealing with Panda. If your site is filled with low-quality … Read the rest SEOWH Resource Round-Up
For the last couple of months, we at SEOWH have used our blog and social media channels to share informative links with our audience. We thought we’d put them all in one place for easy access. Enjoy an array of articles on everything from SEO best practices to keyword research and more! We want the resources we provide to be useful, so please feel free to comment with topic ideas and suggestions. Looking back at 2011:
An SEO Playbook For 2012 Five Questions to Streamline Your Keyword Research Visualize Your Keyword Research
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