Blog entries posted in: SEO Tools
The good people at SearchEngineLand put together a fantastic resource earlier this year that breaks down SEO ranking factors in the style of a periodic table. A useful infographic for both the n00b and the SEO pro.
Click the image to see a larger version, or download the PDF from SearchEngineLand here.
At least for AdWords they’re trying to with Google Engage. In an announcement back in January, one in a long line of great announcements that boost Google’s PR and bottom line, they now have a free program called Google Engage to help SMBs (everyone) learn how to offer AdWords services to their clients. Think if it as “AdWords for the rest of us.” It really seems like a great program and I’m probably coming off too negative here. Obviously, the more people using AdWords the more money Google makes. But… I’m a big proponent of AdWords first and organic rankings second. Learn and fail quickly doesn’t happen when you spend months growing organic rankings. It happens by throwing some money at traffic for a few months and doing a really thorough job tracking conversions. As long as you’re prepared to eat that initial AdWords investment you’ll end up with data … Read the rest